Last week, we discussed about services that enabled you to sell digital products online. Today, we’re going to be looking at how you can sell a physical product online.
The process for selling physical products involves a bit more effort because the product cannot be delivered online. You need to have an online store set up where you can sell the product. And once the customer purchases the product, you have to be intimated, so you can ship the product to the them.
There are two ways to set up an online store for physical products – your own store front, or a third party platform.
Your Own Store Front Option
In this option, you install a shopping cart software onto your web host as a separate sub-domain. For example, if your website’s domain is bestproducts.com, the store can be store.bestproducts.com.
The advantage of having your own store front is that you have full control over the look and feel of the store. You can also imprint on customers the branding that comes along with your main website. As the store is tied to your blog/website, you can continue the user interaction and connect with customers well.
There are several softwares and plugins available online that enable you to set up your store from your website itself.
These WordPress plugins make it very easy to turn your blog/website into an online store. You can pick one that best suits your requirements.
WooCommerce is a free WordPress plugin that helps you transform your WordPress site to an online store. It enables you to also create shipping rules and configure local tax rates. They also provide premium extensions at reasonable rates to improve your online store.
Jigoshop is another popular free WordPress eCommerce plugin. It allows you to create your online store using in-built widgets and shortcodes. They also sell premium themes and extensions to improve the interface and functionality of your online store. Check out a demo store here.
These are external shopping cart softwares that can be installed onto your web host, that will transform your website into a complete eCommerce platform.
Zen Cart is a very popular, free, user-friendly, open source shopping cart software. This is a complete shopping cart solution that can be easily installed on your site, even if you don’t have advanced technical knowledge.
OSCommerce is another open source software that allows you to set up your very own online store website for free. This service has been around for about 12 years and it’s still going strong. They also provide over 7000 add-ons to enhance your online store. Check out the demo store here.