Three simple alphabets that has every online business owner/marketer clamoring about it.
You cannot ignore the impact that search engines have on your writing.
If you truly want to get the word out about your product, service, or story, it’s important that your writing is optimized for search engines.
Sadly, some people go over the top with SEO and churn out meaningless content stuffed with keywords to appease search engines.
And these search engines are not to be trifled with either.
Over the past 8 years I’ve been in the online marketing field, I’ve seen search algorithms morph and change for the better.
They are no longer mindless robots crawling your site to find content that people search for.
They have mutated into intelligent beings who take over 200 factors into consideration before a site makes it to the first page of the search results.
So what can you do to make sure your writing makes it to the coveted spot?
Let me take you through the process I followed to curate an article for one of my clients.