4 Surefire Ways to Establish Your Work at Home Career

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4 Surefire Ways to Establish Your Work at Home Career
In my previous article, I gave you a few pointers on what you can do to get started as a WAHM. Today, I’ll be sharing some pointers on how to establish yourself as a successful work at home mom.

As I’ve mentioned earlier, you cannot become an overnight success. It takes a lot of hard work and time to build yourself and your business from the ground up. And yes, time plays a huge role in this. It doesn’t matter if you have 1 hour when your baby naps or 5 hours when the kids are at at school. What matters is how well you spend that time.

As a WAHM, you have a business to run – whether it is your own or for someone else. And to make that business flourish, you need to be intentional in spending time on it. Below, I share with you four important areas you need to concentrate on, in order to get yourself established as a WAHM.

4 Sure-Fire Ways to Establish Your Work at Home Career

1. Build Your Income

The first chunk of time you need to set apart is for your actual work – the one that actually brings you an income. This might be a freelance gig you’ve picked up, a product you need to work on, or getting your affiliate links sent out so you can earn a commission.

This will take up the majority of your time, so plan for it in such a way that you can get the maximum work done in as little time as possible. Try to work at a time when you will not be disturbed, and do not get distracted by not-urgent, not-important things that come your way (either online or offline).

Do your best, but do not aim for perfection. It’s easy to get bogged down with trying to perfect every aspect of your work (believe me, I know…!) but try not to. Make sure you do a good job, above and beyond what is expected of you. But please, don’t try to fine tune it to perfection. That way, your work gets completed on time, and you have time left over for the other things I mention below.

2. Learn Something New

Develop a passion for learning.
If you do, you will never cease to grow.
– Anthony J. D’Angelo

There is always room for us to grow as a WAHM. And in order to grow, we must make time to learn. This is one thing that cannot be ignored. We must constantly be learning new things, honing our skills, and getting better at what we do.

You can read up informational/technical articles related to your niche, devour books to boost your knowledge, or even take up a course and become an expert in your core area. There are free and paid learning resources for just about every topic under the sun. You can pick a few based on your budget and worth through them systematically.

I can attest to how important learning is, from my own personal experience. A few years back, I became certified in Google Analytics, and even payed $3500 for a Market Motive SEO certification. Yes, it was a huge investment, but I believed I needed the skills if I wanted to move forward as an SEO specialist. Over time, I was able to earn back the money I spent on my certifications, and the skills I learnt then still help me earn an income.

Whether it is the time you spend reading, or the money you spend on a good course, think of it as an investment. If you do not neglect your learning needs now, you will start reaping the benefits of your investment over time.

3. Grow Your Business

The next important type of work you need to set time apart for, is your business development. This includes all the activities that will help you set up your business, and take it to the next level.

Tasks may include:

  • Creating a website
  • Planning a new product
  • Pursuing prospective clients

If you do not set apart time to grow your own business, you will be stuck in a rut and will not be able to move forward. You need to always keep an eye out for ways you can build your clientele and thereby, your income.

4. Develop Your Brand

You are unique, and what you have to offer is unique. If you want to succeed online, you need to establish a personal brand and make it visible to others. Take time to create profiles on various social media networks such as Facebook, Twitter, Pinterest, Google+, Instagram, and LinkedIn.

You don’t have to be active everywhere. You can start off with one or two channels where your potential clients are, and then build it up from there. The idea is to maintain a consistent voice that is uniquely you across your website, blog, and social media outlets. As you become more active through your blog’s content and on social media, you start gaining a good following. This makes it easier for you to get new customers, and eventually, more profits.

Establish Your Work at Home Career - Infographic

Each of the four tasks I’ve mentioned above can suck your time. The key is to set apart blocks of time for each of them, so none of it is neglected.

Start off with a monthly plan. At the beginning of the month, block some time (perhaps the weekends) for learning.

Then plan your week, making sure you incorporate a few hours each week to work on your business development and personal branding.

Then you finally break it down to your daily plan, where you decide how much time you are going to spend on your actual work each day.

Here are a few pointers to help you plan your WAHM schedule:

1. How much time can you invest on a weekly basis for your WAHM career?

2. Based on your family schedule and obligations, map out your work timing for each day of the week.

3. How much time will you be spending daily on work that brings you income?

4. Block out some time to learn something new each week.

5. Set apart a chunk of time to work on developing your business and building your brand.

Please don’t get discouraged if you are not able to make time for all the tasks listed above. Over the course of time, you will get the hang of it and you will be able to start allocating more time for those areas that need your attention.

Click on the image below to access all the posts in this series!

The Definitive Guide to Becoming a Work at Home Mom

About the Author:

School teacher turned internet marketing consultant, Sunu Philip is a Certified SEO Specialist. She founded “Clothed in Scarlet” to help women discover their unique God-given strengths and turn their talents into profits online. She offers subscribers a Free Online Business Startup Kit to help them start their online business from scratch.


  1. Brittany September 3, 2014 at 8:44 pm - Reply

    Sounds like a good process to me! Right now, I have a few consistent income streams and I am working on maximizing them. Less time, less work = more money. 🙂 It’s a slow process and a lot of hard work, but I feel confident it will take off 🙂

    • Sunu Philip September 8, 2014 at 10:01 pm - Reply

      oh Yes, Brittany, consistent effort is the key to success. It is indeed a slow process but when you give your best, it will succeed. That’s what I have experienced. Sending much love, Sunu

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